"Get Slightly Famous" author Steven Van Yoder recently interviewed me for his January monthly podcast. Steve's book has been a terrific resource for me, and consequently my clients - it's one of my highly recommended readings for any entrepreneur who is well-placed to position him- or herself as an Expert Thought Leader. So I was truly honored to be a guest of the Get Slightly Famous Podcast!

If you have 23 minutes, listen closely for tactics you might be able to adapt for your own use -- ways to attract the target market patients, clients or customers you need for your business to be successful. At least, it's my take on what is needed -- and what's keeping me busy as I adhere to my Marketing Plan!