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Recommended Books and Programs
  • The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
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    A must-read for all business owners
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    How to create unforgettable messages
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    Implement the E-Myth business habits

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    Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
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    Just what it says it is!
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    Masterful networking resource!

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    What Business Should I Start?: 7 Steps to Discovering the Ideal Business for You
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    A practical approach to uncovering your biz idea

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    The Complete Idiot's Guide to Growing Your Business with Google
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    Fundamentals of being found on the Internet
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    Good to Great: Why Some Companies Make the Leap... and Others Don't
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    What matters in building a great business

  • The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
    The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
    by Timothy Ferriss

    Surprisingly practical for such a fanciful idea

  • No BS Direct Marketing
    No BS Direct Marketing
    by Dan Kennedy
    Lots of ideas for marketing
  • The How of Happiness: A Scientific Approach to Getting the Life You Want
    The How of Happiness: A Scientific Approach to Getting the Life You Want
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    Practical implementable ways to create happiness

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    Mastering Online Marketing
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    The nuts and bolts of Internet marketing


  • The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
    The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
    by David Meerman Scott

    Using blogs, podcasts, viral products etc to reach your target market

  • Concierge Medicine: A New System to Get the Best Healthcare
    Concierge Medicine: A New System to Get the Best Healthcare
    by Steven D. Knope
    The only book on the topic!
  • The Medical Practice Start-Up Guide
    The Medical Practice Start-Up Guide
    by Marc D. Halley, MBA and Michael J. Ferry, MPA

    A thorough guide to getting started in practice (click just above the title)

  • Yes!: 50 Scientifically Proven Ways to Be Persuasive
    Yes!: 50 Scientifically Proven Ways to Be Persuasive
    by Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

    Encapsulates the best thinking about how to influence others

    -----------------------------------------

  • Finding Your Own North Star: Claiming the Life You Were Meant to Live
    Finding Your Own North Star: Claiming the Life You Were Meant to Live
    by Martha Beck

    Discovering what your Essential Self really needs

  • Are You Ready to Succeed? Unconventional Strategies to Achieving Personal Mastery in Business and Life
    Are You Ready to Succeed? Unconventional Strategies to Achieving Personal Mastery in Business and Life
    by Srikumar S. Rao

    From a business professor comes the teaching that has inspired hundreds of MBA students

  • Tribes: We Need You to Lead Us
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    A fascinating look by a master marketer and future thinker about how clear messages and contemporary tools are enabling the much-needed formation of loyal followers - a leader's "tribe"

  • eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
    eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business
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    Read my review here.

  • Endless Referrals, Third Edition
    Endless Referrals, Third Edition
    by Bob Burg

    A networking classic that shares immensely practical information on how to build a network that really delivers!

  • Career Renegade: How to Make a Great Living Doing What You Love
    Career Renegade: How to Make a Great Living Doing What You Love
    by Jonathan Fields

    A must-read for anyone wanting to flee the fold and launch a new and different career.

  • A Whole New Mind: Why Right-Brainers Will Rule the Future
    A Whole New Mind: Why Right-Brainers Will Rule the Future
    by Daniel H. Pink

    Dan Pink's brilliant analysis of what skills are needed to thrive in the 21st Century in business.

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« Smart phones make for easier physician work flow | Main | Career Renegade interviews The Entrepreneurial MD »
Thursday
09Jul2009

Dr Berning - an entrepreneurial physician who sleeps very little

DateThursday, July 9, 2009 at 04:07PM

Richard Berning MD is not only a pediatric cardiologist and family man, but he also has several fingers in Internet pies.

In this week's Entrepreneurial MD Podcast, he reveals his genetically encoded love affair with entrepreneurship as he tackles the creation of not only his own website, PrivatePractice.md but also the role of educator and advisor to two other sites -- PhysiciansForPatients.com and New Millenium Education.

Enjoy his enthusiasm and energy as he shares his story, and then let us know what you think!

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Reader Comments (1)

I enjoyed your interview with Dr. Berning. He made some excellent points about the importance of assembling a team rather than trying to do everything yourself. I still haven't found a way to delegate the most time consuming tasks involved in producing my podcasts. This is an obstacle to expanding into areas that will generate income.

Ginger Campbell, MD
Creator and host of the Brain Science Podcast
http://virginiacampbellmd.com
July 13, 2009 | Unregistered CommenterGinger Campbell, MD

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